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On average, 75% of mobile users in advanced economies own smartphones. Mobile applications are optimized for mobile devices, making them easier to use than going through the company’s traditional website. That’s why it’s no surprise that more companies than ever are investing in mobile app development.
As a provider of mobile application development services, we know firsthand that the task can be overwhelming, especially for those without technical expertise. However, we strive to make the process painless for our clients and deliver a high-quality solution. We’ve worked with a number of Fortune 500 companies to develop some of the...
Unless your team has been operating under a rock for the past decade, it’s common knowledge that mobile experiences dominate virtually all other digital touchpoints today. Recent Google research found that two times more brand experiences occur on mobile than anywhere else, and nearly two-thirds of the world’s population is connected with a mobile device.
Despite mobile dominance in the world of digital, many major players have yet to find their mobile “sweet spot” — due in part to many leaders’ hesitance to evolve their...
At the Mobile World Conference in 2010, Google’s then-CEO Eric Schmidt announced a major shift in the company’s digital efforts, saying: “Our programmers are doing work on mobile first. We’ll still have a desktop version, but we’ll also have one on a high-performance mobile phone. The top programmers want to work on mobile apps.”
Even at a time when only 4 percent of all internet traffic came from mobile devices, Google saw what was on the horizon for mobile technology adoption. In the years that followed, their predictions rang true: mobile internet traffic climbed to over 50 percent as device...
What do peanut butter and jelly, Bill and Melinda, Ben and Jerry, and Jobs and Wozniak have in common?
They’re wildly successful relationships that live in our collective psyche. You really can’t have one without the other. And each would not be nearly as famous without the other. Their profits depend on the partnership.
To take it to the next level, and bear with me here, finding a mobile app partner is a lot like finding a spouse. You’re about to enter into a relationship where you’ll be spending a lot of quality time together, and you’ll be creating a...
It goes without saying that smartphones have transformed society. According to a survey from the Pew Research Center, as of June 2017, 77% of U.S. adults own a smartphone. But perhaps the most interesting revelation (though not surprising) is we are increasingly using our smartphones as something other than a phone. For example, 53% of 18-29 year olds used their phone to help them search for jobs.
That means that people are increasingly looking to their phones for answers, not just phone calls or connecting with their social media.
So how can you and...
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